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Thursday 12 August 2010

An audience with Dr Jonathan Mildenhall - VP, Global Advertising Strategy and Creative Excellence, The Coca-Cola Company

Dr Jonathan Mildenhall graduated from MMU Business School in 1990 and now leads the Global Advertising Strategy and Creative Excellence discipline at The Coca-Cola Company in Atlanta.

Find out how Coca-Cola approaches brand communication strategy and creativity across its global brands at a lecture on Monday 11 October. Click on events to find out more.

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